Tuesday, May 5, 2009

Mass Karaoke - A T-Mobile production

I found this wonderful video via "adfreak" blog, and I have to say I am fairly impressed with it. It would seem like the good folk at T-Mobile, and their advertising agency Saatchi & Saatchi thought it would be a great laugh to cram 13,000 of their customers into Trafalgar square and have them do a bizarre sort of... Mass karaoke!

This no doubt drummed up plenty of local press and by the looks of it they probably have some decent footage for an advert or two.

If you like the Beatles' music you might be slightly annoyed to hear people butcher "Hey Jude", but its quite good honest!

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